A Strategy with Proven Results:
+ Up to a +55% increase in sales when products are optimally merchandised
+ Immediate +10% increase in sales with adequate inventory levels
+ Download our Merchandising Planograms:
Engage your clients and drive retail revenue with our simple strategy:
1. The right products - your top sellers
2. In the right place
o Eye Level is BUY Level
o Left to Right (that’s how most people read)
o Clearly display in high traffic areas
o Add print collateral (brochures and signage) as appropriate
3. In the right Amount
o 4-6 units deep per product
o 9 units deep for top sellers
o 12+ units for events or high seasonality
Interested in More Helpful Tips?
- Arrange products in groups by key benefit. It’s easy with our new color-coded packaging.
- In each benefit category, place products in order of use - from left to right.
- Featured products and best sellers should be placed at eye level.
What about Brochures, Promotional Materials & Glorifiers?
- Naturopathica provides FREE Promotional Materials.
- Skin Care Guide Cards help your clients find solutions. Make them accessible!
- Our beautiful Product Glorifier attracts attention. Use it to launch the Energize & Firm Collection.
- Estheticians love our Well-Being Ritual Cards to support their client recommendations. Clients love the added touch of an at-home ritual. Stock up!
- Clients love brand buzz. Place our Recent Press Page where clients will readily see that Naturopathica is a well-lauded brand by industry experts!